MarketingPRO ::

Strengths & Advantages for Clients

Find more about unbeatable USPs, at the base of our promise to Customers!

Market spread

MarketingPRO offers wide and consolidated global presence, in 49+ markets (Emea, Americas, Asia-Pacific) through a network of 90+ exclusive fields. MarketingPRO is actively present in different industries like Passenger-cars, Construction Equipment, Motorbike, Chemical, Grocery, etc.. over the most dynamic markets, world-wide.

Own fields network

MarketingPRO relies on exclusive and proprietary field consultants directly selected, briefed and controlled. By choice, we do not link with partner companies, that are less controllable and maneuverable: we offer, instead, full control of the primary & direct process of information collection (vertical integration), for the sake of accurate, complete and detailed service output, on–time. We overtake database information with ad-hoc data gathering, on field. This is what distinguishes MarketingPRO from most intelligence providers!

Multiple industry

Our team matured consulting projects experience at different Customers across several industries like construction equipment, passenger cars, chemicals, building industry and others. We bring Customers the best-competitive-practices, measured cross-industry.

Service approach

We supply tailor-made service, according to Customers’ perspective. Especially regarding our intelligence projects, we perform surveys under different angles: end-user customers, industrial customers, B2B, etc..

Data analysis

MarketingPRO's renowned promise is built-on the scientific-approach at the base of what we do. Not only it applies to market researching: it also distinguishes the way we read and analyze the information and the way we do consulting. Scientific-approach means accurate, complete and detailed data analysis and reporting, to really support our Customers’ perspective. We embrace our Clients business challenges and support them, matching meaningful objectives.

Safe dead-lines

MarketingPRO plans appropriate time-lines, challenging thus feasible, and respect them: this is much appreciated by Clients, who can rely on tangible results, based on measurable, specific and realistic service scope and target, delivered on-time. We work on deadlines and guarantee fast answer to our Customers. Gantt plan predisposition (at the base of every project), weekly detailed reporting to Customers’ management (for service progress-status control), anticipation of partial results during the service process and full respect of planning: this all means safe deadlines!

Results Improvement

Competitive positioning improvement, pricing strategy evolution, optimization of marketing investment, identification of main CSFs (Competitive Success Factors) together with profit & marginality increase are just some of the tangible and distinctive outcomes of MarketingPRO supporting action: MarketingPRO matches marketing competences to the Customer’s entrepreneurial & managerial spirit, in order to enhance their business performance.

Value for money

MarketingPRO makes available unbeatable service precision (demonstrable at any time), sound proven preparation and vast intelligence / pricing consulting expertise, offered at highly competitive rates. In other words, we offer high-end value-for-money: more than words, it is the extraordinary MarketingPRO customer retention to proof it.

We are proud to supply the most successful companies, by industry!

Dear MarketingPRO, we’d like to thank you for your professional support in the last 5 years: your deliverables have always been reliable and very valuable for BMW to understand our competition and the individual aftermarket. In case you need a BMW reference at any time, I am happy to be at your disposal
International Market & Competitor Analysis Director at BMW Group

MarketingPRO NewsMarketingpro Researches In The Time Of Covid 19

Jun

15

2020

MarketingPRO researches in the time of COVID-19

The raise of COVID-19 has caused many businesses struggling and confused on what decisions to take to diminish the economic impact, globally. Although we have seen past calamities – i.e. natural disasters, business crises, and even health-related issues – the current global pandemic and its quick spread, represents an unprecedented challenge, facing today’s business activities.

With new developments emerging each day, this is a very dynamic scenario, to say the least. Therefore, the need for data and market knowledge now is possibly greater than ever. Indeed, for every company the understanding of how clients are thinking and feeling, what is going-on in every industry, as well as in broader society will help managers to take an informed path and make numerous keen business decisions.

This is especially true for the severely affected global automotive industry and the pricing related decisions that managers have to take, to remain competitive and profitable at the same time.

In such a scenario, MarketingPRO research services are at customers’ side more than ever, thanks to our global presence of dedicated local market fields covering 50 geographies, globally. Indeed, thanks to smart technologies and IT supports, MarketingPRO surveys response rates remain unchanged, so far, granting plenty of meaningful quality data, for ad-hoc decision making process.

Not only that: thanks to our flexible approach and lean organization, MarketingPRO has already shifted from a wide use of face-to-face methodology into a more depth adoption of telephone interviews, remote questionnaires and on-line consultations.

So, taking an ever evolving approach, being sensitive in the questions we ask and to whom we ask them, and keeping a close eyes to our Customers’ valuable decision making process, it all defines our appreciated formula to succeed in these COVID-19 times.

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MarketingPRO researches in the time of COVID-19

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